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◆ Mixed look for CrosswellElections / Campaigns

What is redboxing and how it's being used in Lehigh Valley's congressional race

Crosswell’s campaign posted detailed ad guidance online and later made the red-box material publicly available after a complaint.

What is redboxing and how it's being used in Lehigh Valley's congressional race
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This article1 analysis · Oct 6, 2026
Mcall
May 13, 2026
tl;dr

A Morning Call analysis found that three Democratic candidates in Pennsylvania’s 7th District are using “redboxing” to publicly signal preferred campaign messaging to outside groups. The tactic has drawn criticism over campaign finance rules, while the article reports that outside groups have spent more than $500,000 supporting Bob Brooks.

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House candidate whose campaign uses a red box with suggested ad targets and messages

PRIMARY SUBJECT
Bob Brooks
D · PA

House candidate whose campaign uses a red box to suggest messaging to outside groups

Brooks's version of this story ↗

House candidate whose campaign uses a red box to suggest messages to outside groups

Obando-Derstine's version of this story ↗

House candidate in a Philadelphia-area race whose website has a red box

Donald Trump
R · President of the United States

President referenced in Crosswell campaign’s suggested messaging

Robert P. Casey, Jr.
Former U.S. Senator (D-PA)

Former senator whose office Obando-Derstine’s campaign cited as part of her work history

Bernie Sanders
I · VT · SEN

Senator whose support Brooks’ campaign suggested highlighting

Susan Wild
Former U.S. Representative (D-PA)

Former House member who ran against Mackenzie in 2024

House candidate in a Philadelphia-area race whose website has a red box

House candidate whose website did not have a red box located by the newspaper

Republican incumbent whom the Democratic primary winner will challenge

ALSO MENTIONED  Jenna Kaufman, Brooks campaign manager; John Santana, Allentown resident who filed an FEC complaint about Crosswell’s website; Josh Shapiro, Public figure whose support Brooks’ campaign suggested highlighting; Nick Mattes, Crosswell campaign manager

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