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● InformationalTaxesEconomy

Trump's first major midterm money move: A $10M Texas Senate ad blitz

MAGA, Inc. is spending to support Paxton’s campaign against Democrat James Talarico.

Trump's first major midterm money move: A $10M Texas Senate ad blitz
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Outlet credibilityNewsday83/100 HIGH
This article1 analysis · Sep 28, 2026

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Sep 5, 2026
tl;dr

MAGA, Inc. is spending $10 million on ads in the Texas Senate race, backing Republican nominee Ken Paxton and criticizing Democrat James Talarico. Talarico’s campaign disputes the ads’ tax claims, making the spending an early major test of Republican support in a race Democrats hope to make competitive.

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Ken Paxton R · TX
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Ken Paxton
R · TX

Republican Senate nominee backed by the ads

PRIMARY SUBJECT
Donald Trump
R · President of the United States

President whose political group is spending in the race and who endorsed Paxton

Trump's version of this story ↗

Democratic Senate candidate criticized by the ads and whose campaign disputes their tax claims

Talarico's version of this story ↗
John Cornyn
R · TX · SEN

Incumbent senator defeated by Paxton in the Republican primary runoff

Part of a bigger story

30 OUTLETS
MAGA Inc. Announces $10 Million Ad Campaign Supporting Paxton

MAGA Inc. committed $10 million to advertising in the Texas Senate race, including ads supporting Ken Paxton and opposing James Talarico. Left-leaning outlets question whether outside spending can improve Paxton’s prospects, stressing campaign difficulties and Republican concern. Center outlets describe the $10 million buy as a major intervention in a competitive race, with ads for Paxton and against Talarico. Right-leaning outlets emphasize the investment backing Paxton, while some also note the race is closely watched.

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